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Anna Rozhentsova

Content Marketing Manager at HES FinTech

With over 7+ years of experience in IT and content management, Anna helps translate complex financial technologies into clear, valuable content that resonates with clients and stakeholders. Her expertise in the industry spans digital lending, embedded finance, open banking, and payment infrastructure.

She writes extensively on fintech topics, such as lending automation, alternative credit scoring, AI and machine learning in financial services, fraud detection, KYC/AML compliance, and digital transformation in banking, supporting business growth with a clear engaging copy that builds authority.

Core belief
My goal is to make innovation in lending and FinTech not only understandable but also actionable for businesses and clients.

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