CashU success story
with an online customer acquisition channel for their PayDay loan services.
The priorities included fast time-to-market, a structured and convenient UI/UX, and a
high level of automation.
End-to-end lending platform development
development of an online lending platform. The company decided to change its technical partner due
to a prolonged time-to-market and lack of opportunity to work with the source code.
experience, fast and seamless client onboarding, automated scoring and approval, issuing a loan for
approved customers in a few hours. The project started at the very beginning of the pandemic, which
was an additional challenge for everyone.
PayDay loan automation by credit scoring algorithms
automates most operations in payday
loan origination by leveraging сredit scoring algorithms. It
helped in creating fast and seamless client onboarding, automated scoring and approval,
issuing
a loan in a few hours.
4 months
24/7
170%
Real-time loan processing and end-to-end coverage of business workflows
automatically grants loans to approved borrowers in less than a minute. The system picks up
verified applications once in a few minutes and prepares the payment. Due to integrations
with
providers, approved customers receive money in several hours.
functionality was gradually expanded and improved with the relevant use cases in mind.
The active development stage took 4 months in total. The implementation of the Camunda Workflow and Decision Automation Platform allowed the customer to improve risk management workflow by testing the hypotheses in real-time. It helps to significantly cut expenses and optimize the business process.
COVID-19 added challenges and limitations to the project work, but added value to the result. The project team managed to meet the deadlines and successfully deliver a solution that allows end-customers to stay home and get loans anytime.
We keep going: the Smart Finance team is full of ideas about new financial products and building a more personalized customer experience. While the HES FinTech team is moving on to the new page of a successful collaboration with Smart Finance.
process as efficiently as possible: from tracking
leads and submitting applications, to working with
overdue debts. Also, thanks to the technological
solutions of the HES team, we were able to
significantly improve the customer experience and
create a stable competitive advantage.