Fintuity is a fintech company offering quality financial advisory services online. Targeting at UK customers, Fintuity provides all-inclusive advice on investment, pension, mortgage, insurance, and inheritance tax planning. The company operates as a B2C and B2B (white-label solution) business.
4 mo.
Time-to-market
70-75%
Automated processes
10 mo.
Return on investment
Challenge
New domain: financial advisory platform development
Fintuity was looking for an experienced long-term technological partner
to create a flexible
hybrid advisory platform that leverages machine learning and human expertise. HES engineers were
tasked with implementing an end-to-end system: from web design and a client portal to the core
logic and back-office architecture.
HES FinTech is one of those vendors that offers comprehensive front-to-back solutions with
full integration. We feel confident that our new ML platform will allow us to offer
clients the best-in-class investment advice services.

Approach
Using HES LoanBox for automation
The delivered solution is a machine learning-based platform that analyzes data in
real time and automatically creates investment plans. The platform is built on the basis of HES LoanBox: some of the modules were re-used, some of them were built from scratch.
Result
Customized and optimized ML-based advisory platform ready for market challenges
The solution is based on modular architecture and comprises the following elements:
- Roles and permissions for managing system users (IFAs, system administrators, assistants, support specialists)
- Advanced system configuration including security and calculator base settings, KYC profiles
- Template-based document generation
- In detail information about clients and service providers (IFAs)
- Investment plan generation according to the goals of a client
Based on machine learning algorithms, the solution allows each client to take on an appropriate
level of risk and ensures that they will not pay excessive fees.



